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SSCISCOPUS

Do humanized team mascots attract new fans? Application and extension of the anthropomorphism theory

Ko, YJ[Ko, Yong Jae]; Asada, A[Asada, Akira]; Jang, W[Jang, Wonseok (Eric)]; Kim, D[Kim, Daehwan]; Chang, Y[Chang, Yonghwan]

ArticleIssue Date2022CitationSPORT MANAGEMENT REVIEW, v.25, no.5, pp.820 - 846PublisherTAYLOR & FRANCIS LTD

SSCISCOPUS

Self-imagery and advertising effectiveness: the role of sense of presence

Jang, W[Jang, Wonseok (Eric)]; Lee, SY[Lee, Sun Young]; Asada, A[Asada, Akira]

ArticleIssue Date2023CitationJOURNAL OF GENERAL PSYCHOLOGY, v.150, no.2, pp.212 - 233PublisherROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD

SSCISCOPUS

Vitalizing effect of athlete-drafting task in fantasy sports: the role of competitive goal-framing, involvement, and competitiveness trait

Jang, W[Jang, Wonseok (Eric)]; Kwak, DH[Kwak, Dae Hee]; Ko, YJ[Ko, Yong Jae]

ArticleIssue Date2020CitationEUROPEAN SPORT MANAGEMENT QUARTERLY, v.20, no.4, pp.403 - 420PublisherROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD

SCOPUSKCI

Ugly or Pretty: The Effects of Aesthetics and Exercise Involvement on Consumers’ Evaluations of Healthy Functional Foods open access

Kim, Bomin; Jung, Jaehyun; Park, Se-Young; Gong, Zhou; Lee, Young Ji; Jang, Wonseok Eric

ArticleIssue Date2023CitationKorean Journal of Sport Science, v.34, no.3, pp 501 - 510PublisherKorea Institute of Sport Science

SSCISCOPUS

Using Experiments in Sport Consumer Behavior Research: A Review and Directions for Future Research

Ko, YJ[Ko, Yong Jae]; Kwak, DH[Kwak, Dae Hee]; Jang, EW[Jang, Eric Wonseok]; Lee, JS[Lee, Joon Sung]; Asada, A[Asada, Akira]; Chang, Y[Chang, Yonghwan]; Kim, D[Kim, Daehwan]; Pradhan, S[Pradhan, Sean]; Yilmaz, S[Yilmaz, Semih]

ArticleIssue Date2023CitationSPORT MARKETING QUARTERLY, v.32, no.1, pp.33 - 46PublisherFITNESS INFORMATION TECHNOLOGY

SCIESSCISCOPUS

Effects of Relative Size and Homogeneity of Sports Fan Community on Potential Fans' Support Intentions

Asada, A[Asada, Akira]; Ko, YJ[Ko, Yong Jae]; Jang, W[Jang, Wonseok (Eric)]

ArticleIssue Date2020CitationJOURNAL OF SPORT MANAGEMENT, v.34, no.2, pp.103 - 119PublisherHUMAN KINETICS PUBL INC

SSCISCOPUS

The scarlet letter: impacts of moral emotions and attribution type on athlete stigmatization

Lee, JS[Lee, Joon Sung]; Kim, D[Kim, Daehwan]; Jang, W[Jang, Wonseok (Eric)]; Jun, S[Jun, Soobum]

ArticleIssue Date2023CitationEUROPEAN SPORT MANAGEMENT QUARTERLY, v.23, no.1, pp.148 - 166PublisherROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD

SSCISCOPUS

Role of recommendation sizes and travel involvement in evaluating travel destination recommendation services: comparison between artificial intelligence and travel experts

Jang, W.[Jang, W.]; Kim, S.[Kim, S.]; Chun, J.W.[Chun, J.W.]; Jung, A.-R.[Jung, A.-R.]; Kim, H.[Kim, H.]

ArticleIssue Date2023CitationJournal of Hospitality and Tourism Technology, v.14, no.3, pp.401 - 415PublisherEmerald Publishing

SSCISCOPUS

"Don't Give Up!" Can the Competitiveness and Difficulty of Video Games Build Persistence for a Subsequent Non-Gaming Task?

Velez, JA[Velez, John A.]; Jang, W[Jang, Wonseok (Eric)]; Jordan, JM[Jordan, Joshua M.]; Walker, WR[Walker, William R.]

ArticleIssue Date2022CitationJOURNAL OF MEDIA PSYCHOLOGY-THEORIES METHODS AND APPLICATIONS, v.34, no.4, pp.230 - 235PublisherHOGREFE PUBLISHING CORP

SSCISCOPUS

The Impact of Hedonic and Meaningful Messages on Sport Consumers’ Responses to Athlete Foundations: A Focus on Fan Identification Level

Jang W.[Jang W.]; Kim D.[Kim D.]; Lee J.S.[Lee J.S.]; Wann D.L.[Wann D.L.]

ArticleIssue Date2020CitationCommunication and Sport, v.8, no.3, pp.346 - 363PublisherSAGE Publications Ltd

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