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User Preferences on a Generative AI User Interface Through a Choice Experiment

Yeon, Jesun; Jung, Youchan; Baek, Yongki; Lee, Daeho; Shin, Jungwoo; Chung, Won Young

ArticleIssue Date2024CitationINTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTIONPublisherTAYLOR & FRANCIS INC

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What factors affect psychological ownership when creating an avatar?: Focusing on customization and the ideal self

Chung, Won Young; Kim, Doha; Lee, Daeho

ArticleIssue Date2024CitationTELEMATICS AND INFORMATICS, v.88PublisherELSEVIER

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Factors that affect consumer trust in product quality: a focus on online reviews and shopping platforms open access

Sung, Eunsuk; Chung, Won Young; Lee, Daeho

ArticleIssue Date2023CitationHUMANITIES & SOCIAL SCIENCES COMMUNICATIONS, v.10, no.1PublisherSPRINGERNATURE

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