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Exploring User Experience of animal Crossing via Semantic Network Approach

Authors
Nan, D.[Nan, D.]Park, M.H.[Park, M.H.]Nam, W.[Nam, W.]Kim, Y.[Kim, Y.]Che, S.[Che, S.]Kim, J.H.[Kim, J.H.]
Issue Date
2022
Publisher
Institute of Electrical and Electronics Engineers Inc.
Keywords
Animal Crossing; Computers are social actors; Reddit; Semantic network analysis; User experience; Video game
Citation
Proceedings of the 2022 16th International Conference on Ubiquitous Information Management and Communication, IMCOM 2022
Indexed
SCOPUS
Journal Title
Proceedings of the 2022 16th International Conference on Ubiquitous Information Management and Communication, IMCOM 2022
URI
https://scholarx.skku.edu/handle/2021.sw.skku/98984
DOI
10.1109/IMCOM53663.2022.9721764
ISSN
0000-0000
Abstract
Our research aims to explore user experience of Animal Crossingwhich is one of the most popular games as of 2021. To this end, we collected 363,931 comments from sub-reddit of Animal Crossing. Then, we apply Gephi for performing sematic network analysis of gathered data. Following the results of semantic network analysis, we find that girl, boy, man, and guy when describing the animal characters in the game. Based on CASA (computers are social actors) paradigm, this can lead to the conclusion that the users tend to apply the social rules and norms (e.g., gender stereotypes) to the animal characters in the game. This finding is likely to contribute to extend the literature of CASA theory. © 2022 IEEE.
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Computing and Informatics > Convergence > 1. Journal Articles
Graduate School > Interaction Science > 1. Journal Articles

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